This beer has a rather uncommon and unlikely combination of ingredients. The peppercorns are no great surprise, but the alcohol beverages with chia seeds seem to be few and far between. Wiki reports that chia is an Aztec word for oily, and these seeds contain large amounts of oil, omega-3 fatty acids, and antioxidants. (Un)Real El Camino Black Ale is also brewed with fennel seed and mission figs. It is a collaboration among several brewers and is bottled by Stone Brewing Co. in Escondido, California. If you happen to prefer your chia with a little less fennel and alcohol, you will be delighted to know that you can buy a variety of Chia Pets here (including the one showing President Obama). Leaving the purported health benefits aside, if the same seed is good enough for Chia Pets and beer, it deserves more attention.http://en.wikipedia.org/wiki/Salvia_hispanicaContinue Reading Leave a Comment
In many situations, TTB will not allow national flags, and especially not the US flag. The regulations support this. So the above labels seem to be noteworthy exceptions. Maize Valley Winery’s Redneck Red wine shows The American Flag on the main label, alongside The Confederate Flag. In the second example, The American Flag appears with the Military Flag of Japan. The wine is made by D’Vine Wine of Fredricksburg, Texas. A notable instance where TTB did not allow the US flag is on this New Hampshire beer.Continue Reading Leave a Comment
Tensley Wine is not happy with the way things are going in Washington. They claim it took more than a year to get approval on the wine label above. It is no wonder, and it is some credit that our government would approve it at all. Then again, it’s not entirely clear that the label is “approved.” Box 18c shows that it is an exemption from label approval, rather than a box 18a label approval. Either way, I am pretty sure President Obama (among others in Washington) has a thick skin and can deal with it. It is clear that Tensley is annoyed, but it’s less clear what Tensley is annoyed about. There is some griping about the local bureaucracy, and a lot of griping that federal taxes are too high for some people and too low for others. The front label notes that the wine has 1% more alcohol than table wine, but is taxed at a rate 235% higher.Continue Reading Leave a Comment
The original label was for St. Paula’s Liquid Wisdom, which shows the Renaissance painting “The Conversion of Paula by Saint Jerome.” However, TTB insisted that we were making a medical claim of physical effect, i.e., if you drank our beer you’d become wise. We countered that no reasonable person believed that drinking beer would make them wise (although, I suppose, if you drank enough you would probably learn the wisdom of avoiding such conduct henceforth). TTB said “they had to consider all the people” by which I would guess they mean idiots. Now, it’s hard to argue that there aren’t a lot of idiots about, but we like to think they drink Other People’s Beer.
Anyway, we appealed the decision. While the appeal was pending, we submitted Over Regulated Ale as a substitute. TTB had no objection to the Over Regulated label. We continue to dialogue with TTB about St. Paula’s and look forward to having approval soon.
Is TTB being too tough? Is Kevin being a baby? He only has to comply with TTB, EPA, FDA, IRS, SEC, FTC,...Continue Reading Leave a Comment
Last month, we highlighted three beers with alcohol contents above 18%. For the most part, these beers created little controversy, despite stuffing a six-pack’s worth of alcohol into a single bottle. Enter Scotland’s BrewDog, a craft brewer that drew the ire of industry watchdogs in the United Kingdom with their Tokyo* oak aged stout. Alcohol Focus Scotland called the 18.2% alc./vol. beer “irresponsible,” and a member of the Scottish Parliament even submitted a motion condemning the brewery. BrewDog responded to these UK critics with Nanny State, a 1.1% alc./vol. “mild imperial ale.” The label has this to say:
At BrewDog we appreciate your inability to know your limits – especially when it comes to alcohol – which is why we’ve created Nanny State. This idiosyncratic little beer is a gentle smack in the right direction. Please note: BrewDog recommends that you only drink this beer whilst wearing the necessary personal protective equipment and in a premises that has passed a full health and safety risk assessment for optimum enjoyment.
The name, absurdly low alcohol content and label combine to create a witty riff on alcohol beverage policy. And it may well be a great public relations move for a small brewer — taking a well-publicized swipe at critics with a marketable...Continue Reading Leave a Comment
Here we have an embarrassment of riches. We didn’t expect to see one beer label about the intricacies of the Internal Revenue Code — let alone two. Tax Ale is a classic from way back in 1996 (hence the miserable photocopy). The fine print, below the big screw, says:
Warning: This beer is not approved by the Internal Revenue Service. Brewed with compassion for Internal Revenue. … By the Special Audit and Brewing Company.
Ominously, BigHorn only lasted a few more years and got its last approval in 1999. Meanwhile, Lagunitas is still busy tweaking the government left and right. The top of the Correction Ale label seems to refer to section 401(k) of the Internal Revenue Code, and our dwindling retirement accounts. The text on the right side of the label says:
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Who would ever [give] their money to a guy with a name like “Made-Off”? … If it was all too good to be true, it was. … OK, we all partied down and, YES, we took some liberties with some of our female guests. But now it’s the day after Mardi Gras when everyone kneels down and prays. Apparently it really is possible to have too much fun. But it is far better to have partied and lost than never...