flavored malt beverage

Port Brewing LLC recently got its wit caught in a wringer. The beer label depicts a witch being burned at the stake. Various wiccans, pagans, shamans and others were not amused and The New York Times was there to cover it. About a week before Halloween, the Times article quoted an offended person thusly:

“Can you imagine them showing a black person being lynched or a Jewish person going to the oven?” she wrote. “Such images are simply not tolerated in our society anymore (thank the Goddess) and this one should not be, either.”

To witch which the brewer responded:

We have been accused of inspiring violence against women, and we have been compared to the violence in Darfur. … It has run the gamut from people saying politely, ‘This is offensive to pagans,’ to people saying we are responsible for all that is wrong in the world.

Port seems to be in the process of changing the label. Port’s co-founder said he was “‘totally in favor’ of changing the label and that he and his co-workers had been ‘ignorantly unaware of the mistake’ they had made.”

The brewery explained that, far from being...

We have not seen wine products with added beer or hops. But here, just in time for epic Ten Ten Ten festivities, is beer with added wine or something very closely akin to it. Vertical Epic is made by Stone Brewing of Escondido, California. It is classified as Ale Brewed with Muscat, Gewurztraminer and Sauvignon Blanc Grapes and Chamomile. We find it interesting that TTB could have, but apparently chose not to, say something like, please remove the grape names as they tend to misleadingly suggest that this is wine. The back label has some good information, such as pointing out that this is the ninth in a series, beginning with a 2/2/2002 beer and so on, “Each one released one year, one month and one day from the previous year’s edition.” The back label also has a helpful link to “a detailed home-brewing recipe.” Stone’s blog, with lots of videos, further explains:

Initiated in 2002—when the notion that Stone might still be around in 2012 was more hope than certainty— the Stone Vertical Epic Ale series has given Stone brewers an avenue for creative expression while helping spread the good word about the benefits of cellaring beer.

Stone Head Brewer Mitch Steele, who studied enology at UC Davis and...

How big is your vodka? On this label, VODKA appears to be 2-4 times more prominent than RASPBERRY FLAVORED VODKA. This disparity was apparently too much, and tipped the scales toward the surrender of this and many other Rokk brand flavored vodka labels recently. For quite some time, TTB has been concerned about the relative prominence of this coveted term (vodka) — especially on products that are not technically “vodka.” The federal standard for vodka is quite restrictive and surely allows for nothing like raspberry flavor. In fact, only a bit of sugar and citric acid are allowed in true “vodka,” nothing more. If anything more is added, the product jumps over to what TTB views as an entirely different category such as a flavored vodka or vodka specialty. This approval (issued February 17, 2010) shows Diageo surrendering one of many Rokk labels. This use-up approval (issued September 2, 2010) shows what TTB wants Diageo to change. The most relevant TTB qualifications, toward the center of the approval, say:

(When new labels are printed the class and type designation Raspberry Flavored Vodka must appear conspicuous on the label and the reference to Vodka of Sweden standing alone must be deleted.) (The reference to Rokk Raspberry Vodka and Rokk Vodka in the text...